Overview
The Art Business School covers five core areas across five days: the primary art market, the secondary art market, the value of art, law and taxation, and today’s art world. Within t explore the artists, the gallery, the art fair, the online market, the role of the art advisor, and the auction business to gain a comprehensive overview of the global art industry.
The programme is designed to introduce the essential elements of art business and appeal to those who are looking for an exceptional learning experience with industry experts combining unparalleled access to major collections, the auction house, and visits to galleries with networking opportunities. This course will appeal to those who are looking for an immersive learning experience offered within a condensed format.
What you will learn
- The essential elements of art business for career advancement in the art world
- The influential factors that contribute to the complexities of today’s global art market
- How to develop contacts and build a network within the industry
Sample Schedule
Monday – The Primary Market
AM PM
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9.30 – 10.00
Welcome and Introduction to the Art Market
10.00 – 11.15
LECTURE 1: The Artist
11.15 – 12.30
LECTURE 2: The Gallery & Artist Representation
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2.30 – 14.00
Lunch
14.15 - 15.30
LECTURE 3: The Art Fair
16.00 - 17.00
VISIT: Artist Studio
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Tuesday - The Secondary Market
AM PM
|
10.00 – 11.15
Lecture 4: The Online Market
11.30 – 12.45
LECTURE 5: The Art Advisor
|
12:45– 14:00
Lunch
14:00 – 15.15
LECTURE 6: The Auction House
15.45 – 17.00
VISIT: Christie’s King Street tour maybe Mock Auction
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Wednesday – The Value of Art
AM PM
|
10.00 – 11.15
LECTURE 7: Determinants of Value – role of the international exhibition and fair network in determining value/ role of the art critic in determining value
11:30 – 12.45
LECTURE 8: Commercial Pricing and Indices - artnet
|
12.45 – 14.00
Lunch
14:00 – 15:15
LECTURE 9: The Museum - the role of the exhibition blockbuster
15.45– 17:00
VISIT: Collection
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Thursday – Law & Taxation
AM PM
|
10.00 – 11.30
LECTURE 10: Art Law
11.45 – 13.00
LECTURE 11: ‘Art Taxation – Tax on transactions / tax on inheritance
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13.00 – 14.00
Lunch
14.15 – 15.30
LECTURE 12: Art Crime/Restitution/Case Study Exercise
16:00 – 17.00
VISIT: Art Loss Register
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Friday – Today’s Art World
AM PM
|
10.00 – 11.15
LECTURE 13:
Emerging Markets – Geographics/region by category/production/digital art
11.30 – 12.45
LECTURE 14:
Art Market Economics – Economics of Art Fairs/Use of 3rd party guarantees in auctions/auctioneering/current trends
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13.00 – 14.00
Lunch
14.00– 15.30
LECTURE 15
Technology and the Art Market – Blockchain/social media
VISIT: New Gallery Model & Closing Refreshments
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*This is an example of the curriculum and is subject to change at the discretion of Christie’s Education.
